Brand New Moves by Hey Violet

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Hey Violet Brand New Moves

Earlier this week YouTube superstar Zoella announced that she was releasing a homeware range. Because why not, right?

In fact, it isn't as random as you might think. Zoella is known for having quite an eye for interior decor, having previously completed an interior design internship and, let's be real, her massive house with boyfriend Alfie Deyes always looks cozy af. The line features everything from candles, plant pots, stationary and pillows. 

But, as with anything Zoella does, it received quite a lot of criticism, with many people accusing Zoe of shamelessly cashing in on her brand by putting her name on any old shit. 


Zoella isn't taking it lying down, hitting back at her critics on Twitter.


The thing is, celebrities will always be flogging something, so I don't think it's that much of a stretch for Zoella to go into homeware. Although after the ghostwriting scandal, perhaps Zoe shouldn't be that surprised if people are sceptical of her involvement with other products. Just a thought...

What do you think? Watch Zoella introduce the products below and let us know what you think in the comments.


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