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lamp 1d

"Hey guys, maybe we've gone a bit too far with all this merch stuff? Perhaps it's time to let the music speak for itself?" said no member of One Direction ever.

lamp 1d

2014's pop merch stats are in (better late than never, I guess), and One Direction are leading the field in sales, far outstripping pesky rivals The Beatles, Elvis and Prince, which is hardly surprising because their management's peddling strategy seems to be pretty much: "1D-ify all things that people may buy sometimes." Kind of like a One Direction equivalent to Portlandia's "putting a bird on it".

We trawled through their current merch store to bring you the store's highlights.

Get the "Super 1D Look" with this One Direction shower curtain.

1D MERCH

One Direction endorsed and easily portable for a family holiday away? Such brush. So money spent.

1D MERCH

Bike for cruising.

1D MERCH

Slippers for snoozing.

1D MERCH

 The "Must Have" item of winter.

water bottle 1d

"Sleek" One Direction scooter.

1D MERCH

Shoes. There are many shoes.

1D MERCH

This Is Not A One Direction Shoe This Is A One Direction Lamp.

1D MERCH

Perfume. Vibrant And Juicy.

1D MERCH


Make Sure We Cover All Bases. "Sure to be at the top of every girl's wishlist" "Perfect for Any One Direction fan". WHICH IS IT.

1D MERCH

One Direction Pink Ugg.

1D MERCH

One Direction Onesie. This we can live with.

1D MERCH

Bank account broken.

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